On June 12, after a day of Twitter speculation, high street clothing chain H&M announced that it will be collaborating with label Maison Martin Margiela for one collection.
The collection with the avant-garde Paris-based fashion label of Belgian origin marks a continuation in H&M’s long line of high-profile collaborations, past participants of which have included Karl Lagerfeld and Marni.
In a statement on H&M’s site the Paris based label said “We are very happy to present MAISON MARTIN MARGIELA pieces with H&M, offering a new interpretation of our vision. The democracy of our fashion has always been at the centre of our creativity, and the collaboration with H&M allows us to push this instinct further. We will bring together the contrasting universes of the two houses in ways that will surprise all.”
The H&M/Maison Martin Margiela range will be available at 230 H&M stores around the world and via H&M’s online store on November 15!!!
If you want to take a peek at the collection 2 videos have been released showing the sketching of only one woman’s & one man’s piece… It really didn’t satisfy my curiosity at all!!!!
These are some of the pieces of the Premiere collection a/w2012 by Maison Martin Margiela and I certainly hope that the Martin Margiela for H&M collection will look exactlly like that!!!! 😛